Madison Alexander PR

This section is divided into three main sections: coverage earned for clients, agency news, and samples of previous placements.

Please scroll down to see the links and attached files.

Client News secured by MA-PR, Inc.

http://www.darkreading.com/document.asp?doc_id=117456&print=true WAF story in Dark Reading features Breach Security.

http://www.serus.com/NY_Times_article.html -- Serus is featured in a workplace story in the New York Times.

http://www.ocregister.com/ocregister/money/columns/article_1557213.php Jon Lansner's Sinday business column featuring Local.com.

http://money.cnn.com/2006/11/20/magazines/business2/crowdcasting_whatworks.biz2/?postversion=2006112106

Feature article in Time Life publications on Madison Alexander client Idea Crossing's innovative business concept - crowdcasting. Orginally appeared in Business 2.0 with a call out on the cover.

http://www.processor.com/editorial/article.asp?Article=articles/p2845/30p45/30p45.asp&GUID=0A4EBA1F4CB24C879108098C1AF397AB

Feature article on security features former MA-PR client Apani Networks.

http://www.nytimes.com/2006/10/15/jobs/15advi.html?_r=1&ref=business&oref=slogin

Positive Networks is included in this workplace feature in the Sunday New York Times.

http://www.informationweek.com/software/showArticle.jhtml?articleID=193100833&subSection=Enterprise+Applications

article on Breach Security' BreachView SSL product being used by SAP in Information Week.

http://www.kansascity.com/mld/kansascity/news/15650362.htm -- Kansas City Star article about a donation of crayons by Positive Networks to a local hospital's children' ward.

http://news.rgj.com/apps/pbcs.dll/article?AID=/20060928/BIZ15/609280319 - Feature article in the Reno, NV, Gazette-Journal on AirTegrity Wireless and a solar WiFi installation for a Nevada State Park.

http://voipforenterprise.tmcnet.com/feature/service-solutions/articles/2794-ip-transaction-management.htm -- Feature on Primal Solutions for TMCnet.

http://www.forrester.com/Research/Document/Excerpt/0,7211,39705,00.html -- Forrester Wave Report on Breach Security; web application firewalls.

http://www.newsfactor.com/story.xhtml?story_id=00100018OHQA&page=1 - NewsFactor Magazine article on authentication; jump to page 5 in the sotry for references to OATH.

http://searchnetworking.techtarget.com/originalContent/0,289142,sid7_gci1212395,00.html -- Positive Networks' PositivePRO remote access service is featured in this story on disaster planning.

http://www.infoworld.com/article/06/07/24/30FEintelauth_1.html?s=feature -- InfoWorld cover story on authentication features several members of OATH interviewed for story.

http://www.kpmginsiders.com/display_analysis.asp?cs_id=164606 -- KPMG Tech Insider Q&A on OATH

http://www.darkreading.com/document.asp?doc_id=97382 -- TriGeo CTO Mike Maloof is featured in this Dark Reading story on social engineering/security risks.

http://www.darkreading.com/document.asp?doc_id=96833 -- TriGeo Network Security case study on the Chicago Stock Exchange's use of the TriGeo SIM.

http://www.epvc.com/data/News/docs/Venture-Wire-Pro-Breach-June.pdf - Dow Jones Venture Wire story on Breach Security's Series B funding announcement.

http://www.ocregister.com/ocregister/money/housing/article_1143325.php -- Multi-Factor Authentication announces advisory board; the clip is inside a brief on a real estate story (sometimes, the online versions of stories clash with newsprint clips)

http://www.scmagazine.com/uk/news/article/553100/company+news/ -- Two Madison Alexander placed news briefs here; the first is ICG's acquisition of NetSolutions through Madiosn Alexander PR client Rodheim Marketing; and the formation of Secure Data Group, launched in conjunction with Moxxi Communications.

http://www.processor.com/editorial/article.asp?article=articles/P2812/41p12/41p12.asp&guid=

Feature article on Breach Security's flagship product, BreachGate WebDefend GX200 in Processor.com.

Breach Security featured in the Wall Street Journal's Saturday edition, March 18 issue, on Page 3 in a story about manufacturing output. CEO Marc Shinbrood is quoted.

http://www.secureidnews.com/library/2006/03/15/oath-and-liberty-alliance-set-goals-for-more-secure-internet-transactions/ Feature article in Secure ID News on OATH and Liberty Alliance's work towards developing industry backed standards for open authentication.

http://www.crn.com/showArticle.jhtml;jsessionid=E5YJOWV0JN1DCQSNDBECKH0CJUMEKJVN?articleID=181500705

CRN hit on the launch of Secure Data Group.

http://channelweb.com/showArticle.jhtml?articleId=181500705&pub=crn

Coverage in CMP's Channel Web on the Secure Data Group launch.

http://orangecounty.dbusinessnews.com/shownews.php?newsid=63979&type_news=past

Feature on SDG company launch in this SoCal News portal.

http://www.signonsandiego.com/uniontrib/20060226/news_m1m26qa.html - San Diego Union Tribune Q&A with Breach Security's CEO Marc Shinbrood.

http://www.socaltech.com/story/0003284.html News brief in SoCalTech.com on Breach Security's partnership with Applied Watch, Inc. on a new IDS appliance.

http://www.eweek.com/article2/0,1759,1928079,00.asp RSA Conference 2006 quotes two members of OATH in reaction to Bill Gates' keynote address.

http://www.betanews.com/article/Gates_Issues_Call_to_Action_for_Security/1139947890

Microsoft chairman Bill Gates mentions MA-PR client OATH in his RSA Conference 2006 keynote address c alling for an end to passwords.

http://www.cr80news.com/library/2006/02/08/banks-compare-cost-quality-and-strength-of-multifactor-authentication-schemes/ Feature article on trends in authentication technology features Madison Alexander client OATH.

http://www.biztimes.com/daily/index.cfm?theday=Monday Feature story in daily business roundup for Brain Reactions' Innovation Trip.

http://www.ocregister.com/ocregister/money/homepage/article_971394.php

Feature article in Sunday's Orange County Register on Fed chairman Alan Greenspan's tenure; it includes a photo and a quote of March Shinbrood, CEO, Breach Security and a Madison Alexander PR client.

http://www.linuxplanet.com/linuxplanet/reviews/6145/1/ - Article in Linux PLanet on OATH's open source initiatives.

http://searchsecurity.techtarget.com/originalContent/0,289142,sid14_gci1158043,00.html Search Security.com story on TechTarget features wo Madison Alexander PR clients, Apani Networks and OATH.

http://www.securitypark.co.uk/article.asp?articleid=24798&CategoryID=1

Contributed article by David Lynch of Apani Networks placed by Madison Alexander PR

http://www.ebcvg.com/articles.php?id=1020

A contributed article by Apani's David Lynch in IT Observer.com placed by Madison Alexander PR finally runs.

Meeting the press at Interop - New York, December 2005; Network World editor John Dix with OATH members David Berman of VeriSign and Wally Kowal of Diversinet here.

http://www.arm.com/iqonline/news/marketnews/11333.html

OATH delivers early on 2006 roadmap with new proposal for challenge/response

http://www.pcnewsweeklymag.com/reviews/issues_pdf_files/top1002005.pdf

Another award for former client Array Networks earned by Madison Alexander PR.

http://www.nashvillecitypaper.com/index.cfm?section_id=9&screen=news&news_id=46480

Story on winners of the 2005 Innovation Challenge competition from the Owen School of Management. The contest was run by Idea Crossing, LLC.

http://www.networkcomputing.com/blog/archives/channel_blog_security/index.html

Network Computing Magazine podcast on internal security with David Lynch of Apani Networks.

www.businesscomputingmagazine/current/cissue.pdf

Business Computing Magazine gives the Array SPX5000 and the SPX3000 SSL VPN appliances a positive review each and an each appliance earns an award as a the "Top 50 Business Products of 2005."

http://searchsecurity.techtarget.com/originalContent/0,289142,sid14_gci1149515,00.html

Positive product review on Array Networks' SPX5000 in Information Security Magazine and TechTarget.com; this review was managed by Madison Alexander PR.

http://biz.yahoo.com/bw/051122/20051122005762.html?.v=1

Press Release on Idea Crossing Innovation Challenge MBA competition won by a team from the Owen School of Management at Vanderbilt University.

http://www.arm.com/iqonline/news/marketnews/11146.html

An article on OATH's 2006 roadmap in a French news portal.

http://www.pepperthought.com/PepperTech/2005/11/oath-announces-2006-roadmap-for-open.html The OATH 2006 roadmap PR is popular with bloggers.

http://dsig.wordpress.com/2005/11/23/oath-announces-2006-roadmap-for-open-authentication-technology-milestones-oath-membership-continues-to-expand-adding-aol-organization-seeks-feedback-from-end-user-companies/

Blog posting of the OATH 2006 roadmap announcement.

http://www.cofradia.org/modules.php?name=News&file=article&sid=15823

Blog posting on the 2006 roadmap announcement for OATH

http://newsvac.newsforge.com/article.pl?sid=05/11/23/1422204

Coverage of OATH's 2006 roadmap announcement.

http://www.net-security.org/article.php?id=874

Article on the release of OATH's 2006 roadmap for authentication.

http://www.itproportal.com/News/494442D83DF73F4D8587B05BCFC55436/Networks/353998/Preview.asp

A story on OATH's 2006 roadmap for open authentication was posted here.

http://webservices.sys-con.com/read/156875_1.htm

The 2006 OATH roadmap is covered here.

http://www.itsecurity.com/security.htm?s=10938

A story about OATH's 2006 roadmap from ITSecurity.com, a leading security technology portal

http://www.networkcomputing.com/blog/archives/channel_blog_security/index.htm Curtus Franklin features OATH on his security blog; you can access the blog through this link.

http://www.computerworld.com/securitytopics/security/story/0,10801,106186,00.html -- OATH is included in this ComputerWorld feature on authentication standards and alliances.

http://www.cbronline.com/article_news.asp?guid=A68FA0DC-470C-4322-9EFA-8F9F0186FC92 - An article about OATH in Computer Business Review. The article questions why RSA is not working with OATH.

http://www.scmagazine.com/uk/grouptest/details/5dad190b-580d-434e-92fe-3c93ad254968/ssl-vpns-2005/ SC Magazine awards its top award for SSL VPNs to Array Networks SPX5000 in a comparative review managed by Madison Alexander PR.

http://www.wired.com/news/print/0,1294,68999,00.html

A Wired.com story about municipal WiFi includes comments from AirTegrity Wireless on their Reno WiMAX pilot and Austin, Texas WiFi deployment.

http://www.s-ox.com/news/detail.cfm?articleID=1149

Sarbanes-Oxley Compliance Journal ran this story about Apani Networks' deployment of EpiForce with the California State Department of Technology Services.

http://www.informationweek.com/

Search the October 14, 2005 edition of "The News Show" for a webcast story on "Authentic Security" featuring Stu Vaeth of Diversinet, OATH Technology Co-Chair.

http://www.next-gendatacenterforum.com/document.asp?doc_id=82018

An article in Light Reading on the security breach at the White House; both Apani Networks and Waterford Technologies are quoted.

http://net-security.org/article.php?id=846

Story about internal security threats focusing on the security breach at the White House; Apani Networks' David Lynch provides a Q&A.

http://www.insurancenewsnet.com/article.asp?a=featured_pr&id=50641

Article on Apani's customer win for EpiForce with the California State Department of Technology Services.

http://www.govtech.net/magazine/channel_story.php/96851

Feature article on Apani's California State Department of Technology customer win for EpiForce security software in a leading government technology publication.

http://www.s-ox.com/Feature/detail.cfm?articleID=1073

A contributed article in Sarbanes-Oxley Compliance Journal by David Lynch of Apani; placed by Madison Alexander PR

http://www.s-ox.com/feature/article.cfm?articleID=1068

A contributed articleplaced by Madison Alexander PR in Sarbanes-Oxley Compliance Journal by Anthony Sanchez of Waterford Technologies. Waterford Technologies is a project client of Madison Alexander PR

http://www.networkworld.com/news/2005/100305-wan-acceleration.html

Round up article on the WAN acceleration market includes Array Networks' TMX application front end appliance.

http://www.net-security.org/press.php?id=3474

Summary of Apani's huge customer win with the California Department of Technology Services through Health and Human Services.

Processor

Go to Page 5 of the 9-23-05 edition of Processor for a round up of SSL VPNs which features Array Networks

http://www.spweekly.com/

Service Provider Week gives its Editor's Choice Award to Array Networks SPX5000

http://www.cioupdate.com/trends/article.php/3530116

CIO Update article about compliance issues features Apani Networks.

http://www.arm.com/iqonline/news/marketnews/10022.html

French web site carried this news story about Safehaus and OATH.

http://www.informationweek.com/story/showArticle.jhtml?articleID=166404268&tid=5978

Comparative product review on SSL VPNs; Array Networks scores a B rating, but the reviewer did not test for scalability or performance-two areas were Array is stronger than the field.

http://www.forbes.com/technology/wireless/feeds/wireless/2005/07/22/wirelesscomtex_2005_07_22_up_0000-0690-.dsthightech_03.html

A UPI story on AirTegrity Wireless and WiMax technology that ran in Forbes.com

http://networking.itmanagersjournal.com/networking/05/07/14/1857256.shtml?tid=33&tid=32

a NewsForge article on the Growth of OATH

http://www.s-ox.com/feature/article.cfm?articleID=913

Email Management and Sarbanes Oxley Compliance in Sarbanes Oxley Compliance Journal; a contributed article prepared for project client, FileNet.

http://www.socaltech.com/fullstory/0002017.html

An Interview with David Lynch, Vice President of Marketing, Apani Networks in www.socaltech.com

http://www.wallstreetreporter.com/profiles/ApaniNetworks.html

A Wall Street Reporter interview with Apani Networks.

http://www.wallstreetreporter.com/profiles/AirTegrityWireless.html

An interview with AirTegrity Wireless CEO Greg Phillips on Wall Street Reporter

http://www.globetechnology.com/servlet/story/RTGAM.20050704.gtoathjul4/BNStory/einsider/

A story about OATH in the Toronto Globe & Mail

http://www.thechannelinsider.com/article2/0,1895,1834577,00.asp

a feature article about Apani and HP in the Channel Insider from Ziff Davis.

http://www.macworld.com/news/2005/06/09/apani/index.php

a MacWorld story on new VPN clients from Apani

http://www.computerworld.com/securitytopics/security/story/0,,102306,00.html

an op-ed column for OATH in ComputerWorld

http://www.upi.com/view.cfm?StoryID=20050601-042631-6538r

a UPI wire story on WiMax featuring AirTegrity Wireless.

http://www.redherring.com/article.aspx?a=12074

Red Herring Magazine award for Array Networks

http://www.socaltech.com/fullstory/0001255.html

An SoCalTech.com interview with Waterford Technologies

http://www.scmagazine.com/products/index.cfm?fuseaction=productDetails&productID=15013&type=review

Review of the Array SP SSL VPN in SC Magazine

http://www.nwc.com/1316/1316sp3.html

Network Computing Review of NetSwift iGate from Rainbow Technologies.

In the News

Madison Alexander PR featured in PR Sourcecode's "Best Practices in Tradeshow PR" Web Seminar. Click here.

Contact: Madison Alexander PR

949-231-02965

dchm@madisonalexanderpr.com

www.madisonalexanderpr.com

Madison Alexander PR is Selected as PR Agency of Record for Apani Networks

New Agency Will Promote Apani’s In-depth Network Security System and Compliance Services

IRVINE, Calif., April 25, 2005 – Madison Alexander Public Relations, Inc., a new public relations firm for start-up and small technology companies, was named “PR agency of record” by Apani Networks in Brea, California.

Madison Alexander PR will promote Apani’s technology offerings for In-depth Network Security and corporate compliance as it related to data security technology. Apani Networks is based in Brea, California with offices in Boston, Asia/Pacific and Europe. For information on Apani, go to www.apani.com.

Madison Alexander PR is currently the agency of record for Array Networks, an SSL VPN manufacturer in Campbell, CA, AirTegrity Wireless, a WiMax solutions provider in Stateline, Nevada, and provides project PR services for Rodheim Marketing in Costa Mesa, CA. Madison Alexander PR has completed project assignments with Waterford Technologies, Irvine, CA, 8e6 Technologies, Orange, CA; FileNet, Costa Mesa through the Fortex Group, New York, Translating Sources, Cypress, CA; Blockbuster Entertainment through the Kileen Furtney Group Los Angeles, and Datakey, a SafeNet company, Minneapolis, MN.

The agency differentiates itself from competitors through direct account support by senior practitioners; solid understanding of the needs of journalists and industry analysts, and extensive understanding of multiple technology disciplines. The agency seeks to break the model employed by many agencies where the agency principal is more involved in business development than serving clients. Clients of Madison Alexander PR receive strategic communications counsel from the same professionals who pitched the business.

Madison Alexander PR has expertise in the following industries: data security hardware and software, license management, middleware, enterprise networking/data center hardware and software, client computing environments, personal productivity software, ECM software, email management software, compliance technologies, application front end appliances, SMB software applications, data storage solutions, office automation software, CRM/SFA/MA applications, groupware, scheduling/PIM software, Web-based applications and Internet tools software, search engines, notebook computers, mobile computing peripherals, wireless security, eCommerce infrastructure, CATV/SMATV/TVRO systems, consumer electronics, home theater systems, game console systems and software, enterprise servers, wireless technologies, homeland security, military/government security technology, and professional services for security, networking, retail and telecommunications.

In addition to work done on behalf of current clients, Mr. Chmielewski has done public relations and marketing communications work for companies such as Rainbow Technologies, Lotus Development, Mitsubishi Mobile Computing, Data General, Proteon, Spinnaker Software, and 3Com to start ups like Gradient Technologies, Moss Software, SCOOP, and Seclarity.

Based in Irvine, California, Madison Alexander Public Relations serves technology companies from start-ups to large organizations with senior communications strategic counsel and results-driven, hand-on public relations. More information on Madison Alexander PR can be found at www.madisonalexanderpr.com, or by calling 949-231-2965.

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When All the Pieces Fit
Rainbow Technologies embraces both the challenges and benefits of their international market.
Profiles in Diversity Journal

Read the Article - PDF - 86 kb

Madison Alexander PR Launches New High Technology Public Relations Practice in Southern California
New Agency Specializes in Helping Start-Ups and Small Technology Companies Get Their Stories Told

Read the News Release - PDF - 16kb

8 Rules for Being a Good Client
An executive with a B2B organization recently attended a local PRSA gathering and made his way to each table. "I’m looking for a PR agency," he said. "I thought this would be a great place to find a good one." He surmised that if he didn’t find one here, he’d at least get a good referral.

Clients "looking for a good agency" use multiple criteria to evaluate an agency, whether they are doing an initial review or searching for a replacement. The question always boils down to, "Do you know any good agencies?" Once you find one and you begin working together, the next question should be, "Am I being a good client?"

Written on behalf of Rainbow Technologies, Inc.

Read the complete article...

Seclarity Security Advisory: Software Firewalls Prove Ineffective Against Threats Like Witty Worm; Data Should Be Separate From Its Protection: Hardware-Based Transparent Security Thwarts Witty Worm by Shielding Applications, Operating Systems and Data

PR Newswire article regarding malicious viruses and worms, representing Seclarity, Inc.

Read the complete article...

The following placements stem from Dan's time at Rainbow Technologies.

CNN Headline News -- Usernames and Passwords Insecure

SanJoseMercuryNews - Username and Passwords

This story was carried by Knight Ridder News Services and picked up in K-R newspapers across the country.

SC Magazine - Passwords Exposed

PC Magazine -- The Costly Password Problem

Orange County Register - Spelling Trouble for your Password